The publisher built for indie developers

Full publishing or self-serve tools. indie.io’s got you covered.

The Tool Storefront brings our in-house ad manager, art, music, and press kit tools to any self-published developer. Every live tool is free to use. Paid tiers from $19.99/month just raise your limits.

Free tier, no card needed Every tool included Cancel any time
Tool Storefront
Free to start
  • Ad ManagerRun campaigns across wiki.gg, Meta and Reddit
  • Asset GeneratorKey art, icons and store assets
  • Music GeneratorOriginal soundtrack, on demand
  • Press Kit BuilderA press kit journalists will open
  • SFX CreatorSound effects built to brief
$19.99/month for higher limits
Browse the tools
60+
Distribution channels
10M+
wiki.gg monthly active users
40+ yrs
Industry experience
All 3
Major consoles
Distribution is the whole game

Your title, on every screen that matters.

Getting built is the easy part. Getting seen is where games live or die. We plug your game into 60+ channels: every major storefront, all three consoles, and 50+ distribution platforms. We handle the heavy lifting end to end.

Consoles

  • PlayStation
  • Xbox
  • Nintendo Switch

Storefronts

  • Steam
  • Epic Games Store
  • GOG.com
  • Microsoft Store

Key retail and bundles

  • Humble Bundle
  • Fanatical
  • Green Man Gaming

Channels we own

wiki.ggIndie Pass

Plus 50+ further distribution platforms, for 60+ channels in total.

Platform names are trademarks of their respective owners. indie.io is not affiliated with, endorsed by or sponsored by these companies. wiki.gg and Indie Pass are ours.

Console, Handled

Direct backend access and porting through Redhaven brings your game to PlayStation, Xbox, and Switch, without you fighting the platform paperwork.

Storefront Optimization

Detailed analytics and concrete recommendations to turn page visitors into wishlists, and wishlists into sales.

Cross-Promotion

On-platform bundles, promotional widgets, and curated placements, like the Steam front-page Midweek Madness we secured for HumanitZ.

Full-service partner

One team behind your launch,
and everything after it.

We take on marketing, promotions, and distribution so you can stay on your game, with hands-on support at every stage, from first build to long-tail.

Distribution

60+ channels, all major platforms and all three consoles, managed for you.

Paid Advertising

Campaigns across social, editorial, and digital, plus ad inventory we own on wiki.gg.

PR & Press

Media kits, releases, and bespoke outreach to the outlets and creators that move the needle.

Creative Support

An in-house team building world-class trailers, key art, and promotional assets.

Focus Testing

Targeted feedback from real players to forecast reception and fine-tune before launch.

Community & Events

Discord and Reddit activations, competitions, and presence at digital and physical showcases.

QA & Launch Support

Testing, feedback, and structured monitoring at every step, even after launch.

Reporting & Analytics

Clear performance reporting so you always know how your game is doing and what's next.

Sign a publishing deal and every title gets featured promotion on wiki.gg, the fastest-growing wiki network in gaming, already reaching 10M+ monthly active users searching for games like yours.

Indie Pass

Already launched? Keep finding players.

Indie Pass is an additive revenue stream that keeps your game finding new players long after launch day, layered on top of whatever you’re already doing, not a replacement for it.

Indie Pass for developers
Developers, in their words

We back games with our own money,
and we don’t claw it back.

Their commitment to market with their own money, and not take a cut of our payout to recoup it, felt like indie.io was all in.

HumanitZ · Yodubzz Studios

indie.io took the reins and delivered on everything growth-related. It's never too late to join. Even a short sign-to-launch turned into a thriving franchise.

Dark Deity
Built by a team with
Former leadership from Twitch, Curse Gaming & Fandom, and consulting across Ubisoft, Blizzard & Unity.
Questions, answered

The short version.

What does it cost to get started?
Nothing to start. Use every live tool on the free tier, no card required. Paid tiers from $19.99/month raise your usage limits, they don't unlock more tools, and you can cancel any time. Full publishing is a separate conversation: applying is free, and we earn when your game earns, with founder-friendly deals and no recoup against your cut.
Do I need to be signed to indie.io to use the tools?
No. The Tool Storefront is open to any self-published developer, whether signed, unsigned, released or still in development. Publishing is there if and when you want it.
Is it too late if my game is already out?
No. We've taken live titles and turned short sign-to-launch windows into thriving franchises. Distribution, cross-promotion, and a fresh marketing push work just as well on a game that's already shipped.
Do you handle console ports?
Yes. Through Redhaven we bring your game to PlayStation, Xbox, and Switch with direct backend access, so you don't fight the platform paperwork. Flag your interest when you sign up and we'll walk you through it.
Who's behind indie.io?
A team with 40+ years of combined industry experience, including former leadership from Twitch, Curse Gaming, and Fandom, and consulting across Ubisoft, Blizzard, and Unity. We back games with our own money and stay hands-on from first build to long-tail.
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Whether it’s a new game, a new tool, or a sale, you’ll be the first to know. Once a week, tops.

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